How to price : a guide to pricing techniques and yield management / Oz Shy.
By: Shy, Oz.
Material type:
TextPublisher: Cambridge ; New York : Cambridge University Press, 2008Description: xiv, 433 p., $39.99 ill. ; 26 cm.ISBN: 9780521887595 (hardback); 0521887593 (hardback); 9780521715645 (pbk.); 0521715644 (pbk.).Subject(s): Pricing -- Mathematical modelsDDC classification: 658.816 Other classification: 85.25 Online resources: Table of contents only | Publisher description
Contents:
Introduction to pricing techniques -- Services, booking systems, and consumer value -- Overview of pricing techniques -- Revenue management and profit maximization -- The role played by capacity -- YM, consumer welfare, and antitrust -- Pricing techniques
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Book | Chennai Mathematical Institute General Stacks | 658.816 SHY (Browse shelf) | Available | 5797 |
Total holds: 0
Browsing Chennai Mathematical Institute Shelves , Shelving location: General Stacks Close shelf browser
Includes bibliographical references (p. [421]-429) and index.
Introduction to pricing techniques -- Services, booking systems, and consumer value -- Overview of pricing techniques -- Revenue management and profit maximization -- The role played by capacity -- YM, consumer welfare, and antitrust -- Pricing techniques